How it works

How Caddium works

Film one swing with your phone. The AI analyser measures it at address, top, impact and finish and gives you one focus point with a drill.

How it works

Three steps. No equipment.

  1. 1
    You filmOne swing of five to ten seconds with your phone. Your whole body in frame, camera still.
  2. 2
    The AI analyser measuresIt finds address, top, impact and finish and measures your swing at those moments.
  3. 3
    You get one focus pointShown on your own swing, with one sentence and a drill. This is what it looks like:
Result: your head moves towards the target
Film→Focus point→Practise→Film again→See the difference

The four moments

Address, top, impact and finish.

The AI analyser finds these moments in your video by itself. You don't have to point anything out or trim anything.

Four moments of the same swing: address, top, impact and finish, with lines from the AI analyser
  • AddressYour setup just before you start.
  • TopThe highest point of your backswing.
  • ImpactThe moment the club hits the ball.
  • FinishHow your swing ends.

What the AI analyser measures

Eight things, at the moments that count.

You see every part back on your own swing. The camera angle decides what we can measure.

Head sideways: your head moves towards the target
From the front

Head: sideways

From address to impact your head stays in the same place; you turn around a fixed point.

Head height: you come up through impact
From the front or from behind

Head: height

From address to impact your head stays at the same height.

Hips: your hips slide towards the ball
From behind

Hips: towards the ball

From address to impact your hips stay on the line behind you.

Posture: you come up slightly out of your posture
From the front or from behind

Posture: spine angle

We measure how far forward your upper body leans at address, top and impact and whether you stay over the ball.

Tempo: backswing against downswing
From the front

Tempo

With a smooth rhythm the backswing takes about three times as long as the downswing.

Sequence: your downswing starts with your arms
From the front

Downswing sequence

This is how it should go: hips, then shoulders, then hands. That sequence is where clubhead speed comes from.

Weight shift to your front foot
From the front

Weight shift

Your weight moves to your front foot before or at the start of the downswing.

Swing thoughtKeep turning your front hip until after the ball.
From the front

Hip turn at impact

Your hips keep turning through the ball. That is how your top speed arrives at the ball.

The difference

Why not a regular chatbot?

A regular chatbot

  • Describes what it thinks it sees in a few separate frames.
  • Sometimes tells a different story for the same video.
  • Gives a list of tips.
  • Starts every conversation from scratch.

The AI analyser

  • Measures 33 points on your body, frame by frame.
  • Measures the same video the same way every time.
  • Only mentions what was measured, and that text is checked.
  • Picks one focus point, shows it in your own swing and keeps all your analyses in one place.

The swing score

Four parts of 25.

Posture, downswing, tempo and weight shift together make up your swing score.

Swing score 87 with four parts of 25 points, posture is the lowest
Filmed from the front: all four parts are measured.
Swing score where only posture is measured and the other parts are left open
Filmed from behind: what the camera angle can't see stays open.
  • Your focus point is marked in your scoreThat is where you gain the most, so that is where you start.
  • Nothing guessedWhat your camera angle can't see stays open in the ring instead of being estimated.
  • How to fill the ringFilm from the other angle too and the missing parts are measured.

One focus point

One thing to practise.

No list of twenty points. You get the focus point on your own swing, a drill that fits it and a swing thought to take to the range.

Swing at impact with the line where the head was at address and the gold marker Towards the target
Swing thought

Keep your head behind the ball until after impact.

A drill that fitsYour focus point comes with a drill you can do on the range.

A recording check first

We check your video before we measure.

First we check that your video is usable: its length, the picture quality and whether it holds a full swing with your whole body in frame. If not, you read what to film differently. Your analysis simply stays put for another try.

What we check

  • The length of your video
  • The picture quality
  • Your whole body in frame
  • A full swing

Is something wrong?

Then we tell you what to do differently and you can film again straight away.

See the filming guide

The loop

Film, practise, film again.

After your practice you film again and see whether your focus point has changed. Your analyses are kept, so you can see your progress.

Film→Focus point→Practise→Film again→See the difference

Film one swing today and see what to practise.

You already have your phone. The AI analyser does the rest.

Analyse your swing